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Coca-Cola Retains Position as World’s Most Valuable Brand
Coca-Cola has retained its leadership of Interbrand’s 11th annual ranking of the ‘Best Global Brands’ beating off competition from the likes of IBM, Microsoft and Google. This is the eleventh...
View ArticlePepsiCo Selects Ten of Europe’s Most Promising Technology Start-ups
PepsiCo has selected the ten start-up companies from across Europe that will make up PepsiCo10 – a programme designed to discover and support emerging technology companies. Chosen from submissions of...
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Britvic Expands US Distribution of Fruit Shoot Brand
Britvic has signed agreements with three of the top four bottlers of Pepsi in the United States to expand the distribution of its leading soft drinks brand, Fruit Shoot. The agreements will see the...
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Pepsi raises recycling awareness in Austria
Pepsi has demonstrated its commitment to drinks can recycling by becoming the first brand to feature the marque of a major European recycling initiative on pack. Every Can Counts – or Jede Dose Zaehlt...
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